In this HRchat episode, we focus on challenges related to attracting, hiring, and onboarding Sales pros.
Joining Bill Banham on the show today is Psychologist and Sales Assessment Expert, Christopher Croner, Ph.D.
Chris is co-author of the book, Never Hire a Bad Salesperson Again, detailing his research and practice in identifying the non-teachable personality traits common to top producers.
Dr. Croner developed the DriveTest® online sales test and the Drive Interview, both used for hiring “Hunter” salespeople. Using this method, he has helped more than 1,400 companies worldwide to hire and develop top-performing salespeople.
He has served as an adjunct faculty member at the Chicago School of Professional Psychology, teaching personnel selection in the Industrial Psychology Master of Arts program. Dr. Croner is an active member of the Consulting Section of the Illinois Psychological Association and former Co-Program Chair of Chicago Industrial/Organizational Psychologists (CIOP).
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