HR Creating Positive Social Change w/ Cecilia Crossley, From Babies with Love

In this episode, we focus on interpretations of Corporate Social Responsibility (CSR) and using the language of purpose and social impact.

Bill's guest is Cecilia Crossley, founder of the social enterprise From Babies with Love, a not-for-profit that donates 100% of its profits to orphaned and abandoned children around the world.

From Babies with Love provides services to HR Leaders, such as its flagship parental leave gift service, and through this work, Cecilia realized that HR professionals and social entrepreneurs are working in the same areas, towards the same goals, albeit in different ways.

From Babies with Love, together with its clients, support over 26,000 vulnerable children in 39 countries to be cared for and educated, going on to lead independent lives, breaking the cycle of poverty.

Cecilia is also the host of the How HR Leaders Change the World podcast, featuring leaders passionate about creating positive change through the work of HR. They share actionable steps they’ve taken to drive social and environmental change, contributing to the UN Sustainable Development Goals.

Questions Include:

• What does Corporate Social Responsibility mean to you?
• Tell us about From Babies with Love and how it is helping HR with their goals. More generally, perhaps you can share how HR can deliver commercial goals and social change by partnering with social enterprises?
• You believe that all HR professionals are change-makers; they are all contributing to positive social change, but not necessarily thinking about the connections or using this language in their work - or enjoying feeling rewarded by it! Can you share examples and explain how this led to you launching the How HR Leaders Change the World podcast? 
• What examples or themes are HR Leaders sharing with you about how they contribute to sustainable development goals? What are the challenges? What are CHROs telling you on the podcast?
• What is your vision for the role of HR professionals? 

 Want to learn more? Check out the free guide by Cecilia and her team: Exceptional Experience - Returning to Work 5 Key Elements for Talent Retention.

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