HRchat Podcast

Giving the Deskless Workforce Tools to Thrive w/ Jordan Ekers, Nudge

January 28, 2021 The HR Gazette Season 1 Episode 250

According to the recent State of Technology for the Deskless Workforce report, deskless staff make up to 80 percent of the global working population. 

Despite this significant number, non-desk workers have been overlooked by tech companies and their IT teams in terms of the tools and technologies at their disposal. In fact, only 1 percent of enterprise software investment is allocated to the deskless workforce!

This risks deskless employees feeling isolated and disengaged as they lack the latest tools to perform their jobs effectively, while their office-based co-workers benefit from technologies like digital workplace solutions, ERPs, CRMs, and more.

The situation has started to change in recent years as more companies plan to increase their investment in deskless technologies. In this HRchat we look at this shift and consider tech that can deliver better business results by helping non-desk workers stay informed, connected, and engaged at work.

Bill Banham's guest this time is Jordan Ekers, a mobile technology entrepreneur, co-founder of Nudge and one of the industry’s most prominent advocates for the deskless employee experience.

Jordan has worked with many of North America’s leading retail, foodservice, and hospitality brands to design new, transformative approaches for executing on the Nudge brand promise by empowering frontline teams. With extensive experience in customer loyalty, rewards strategy, and mobile innovation, he previously co-founded one of Canada’s most popular loyalty programs, Carrot Rewards, a wellness app that motivates over 1 million users to make better everyday lifestyle choices. Jordan has been a speaker and conference chair at major industry events, such as NRF Big Show, Future Stores, and Future Guest Experiences.

With a track record of impacting the moments (and metrics) that matter, Nudge’s platform has the tools

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